Keep Your Existing Systems
Indemption does not require clients to abandon their current CRM, email platform, POS system, or reporting tools. It adds a measurable physical marketing layer that can connect into those systems.
Indemption by BuzzWorksAI
Connect Physical Marketing to the Rest of Your Business
Indemption turns scans, Pit Stop responses, wallet passes, redemptions, and campaign activity into structured data your systems can use.
Use secure APIs and integration workflows to connect Indemption with POS systems, CRMs, email platforms, reporting dashboards, spreadsheets, sales tools, and custom business applications.
Your Marketing Data Should Not Live in a Silo
A scan is more valuable when it can become a lead, a wallet pass, a redemption event, a CRM update, a sales notification, a campaign report, or a follow-up action. Indemption is designed to help physical marketing activity move into the systems where your team already works.
Indemption connects real-world marketing activity to the systems your business already uses. You keep your CRM, POS, email platform, spreadsheets, dashboards, sales tools, and internal operations — Indemption becomes the measurable physical marketing layer that connects to them.
Controlled Data Access
APIs can be scoped by client, mail owner, permission, and use case so external systems only access the data they are approved to use.
From Scan to Business Outcome
A real-world scan can trigger a Pit Stop, capture identity, create a wallet pass, validate an offer, record a redemption, and push the result into downstream business systems.
Integration Capabilities
QR scans, Pit Stop responses, wallet pass installs, wallet pass redemptions, campaign activity, delivery and attribution data, and physical marketing intelligence can be made available through controlled APIs and integration workflows.
Wallet Pass Validation
Allow a POS system, mobile app, kiosk, or custom tool to confirm whether a wallet pass is valid, active, expired, or already redeemed.
Wallet Pass Redemption
Redeem wallet passes through an API call and write the redemption back to Indemption as part of the campaign record.
Pit Stop Responses
Send lead captures, selector choices, form responses, offer requests, and identity capture data to CRMs, email platforms, spreadsheets, or internal systems.
Campaign Events
Make campaign events such as scans, responses, pass installs, and redemptions available to approved external systems.
Reporting and Dashboards
Pull structured campaign activity into reporting dashboards, business intelligence tools, or internal analytics systems.
Automation Workflows
Use external automation tools to connect Indemption events to multi-step processes across email, CRM, operations, and sales systems.
API-First Where It Matters
Indemption is designed to remain the system of record for physical marketing attribution. External systems can validate passes, redeem offers, retrieve approved campaign activity, and consume structured event data through secure API endpoints.
The campaign journey remains measurable inside Indemption while approved systems receive the data they need to take action.
Automation Templates for Real-World Workflows
For clients who want no-code or low-code automation, Indemption can support downloadable workflow templates designed for external automation platforms such as n8n. Clients can run these workflows in their own automation account and connect Indemption to their chosen apps using secure API keys.
Clients control their own automation environment. Indemption provides the API access, documentation, and optional setup assistance. We do not host or manage client n8n instances by default.
Add Pit Stop Leads to Email Platform
Send new Pit Stop responses to Mailchimp, Constant Contact, or another email platform.
Coming SoonSend Redemption Alerts
Notify a manager, sales rep, or operations team when a wallet pass is redeemed.
Coming SoonUpdate a CRM
Create or update a contact when a QR scan becomes an identified response.
Coming SoonCampaign Summary Reports
Send daily or weekly campaign activity summaries to email, spreadsheets, dashboards, or internal reporting tools.
Coming SoonVIP Response Routing
Trigger a special follow-up when a high-value response or redemption occurs.
Coming SoonBuilt for Developers, Useful Before Signup
Developers and technical evaluators can review our public integration documentation before creating an account. API keys, live testing, and production access require an authorized account, but the endpoint structure and integration approach can be reviewed publicly.
View Developer DocumentationSecure, Scoped, and Auditable
Integration access should be controlled. Indemption APIs are designed around scoped API keys, permission-based access, usage logging, and client/mail-owner boundaries.
Scoped API Keys
Keys can be limited to specific permissions and authorized client contexts.
Permission-Based Access
External systems should only be granted the actions they need, such as validating or redeeming wallet passes.
Usage Logs
API activity can be logged for auditing, troubleshooting, and operational visibility.
Revocation and Rotation
Keys can be revoked or rotated if an integration changes or a credential is exposed.
What You Can Connect
Retail and POS
Validate and redeem wallet passes at checkout while writing the redemption back to the original campaign.
Real Estate and Sales Teams
Route scan responses, form fills, and high-intent prospects into CRM records or salesperson follow-up workflows.
Events and Venues
Connect QR responses and wallet passes to guest lists, event check-ins, offer redemptions, and follow-up campaigns.
Direct Mail
Turn mail-piece scans and Pit Stop responses into lead records, email list updates, sales alerts, or campaign reports.
Outdoor and Transit
Move physical advertising engagement into dashboards, CRM workflows, or marketing performance reports.
Loyalty and Offers
Use wallet passes and redemption events to connect campaign engagement to repeat visits, incentives, or loyalty activity.
Integration Roadmap
Capabilities below reflect planned and in-development integration features. Availability depends on account configuration and enabled features for approved accounts.
API Key Management
In DevelopmentCreate scoped API keys for approved external systems.
Wallet Pass Validate API
In DevelopmentAllow approved systems to confirm pass status before redemption.
Wallet Pass Redeem API
In DevelopmentAllow POS systems, mobile apps, and custom tools to record wallet pass redemptions.
Pit Stop Response API
PlannedRetrieve lead captures, selector responses, form responses, and identity data.
Campaign Event API
PlannedAccess approved scan, response, pass, and redemption events.
Webhooks
PlannedSend selected events to external systems as they happen.
Automation Templates
PlannedProvide downloadable workflow templates for common automation platforms and business systems.
The integration architecture, campaign attribution model, wallet redemption flow, Pit Stop response structure, and physical marketing intelligence concepts described here are part of the proprietary Indemption platform and related BuzzWorksAI systems.